Andy Grove, the legendary and longtime CEO of Intel (s INTC), wants to light a fire under healthcare providers and patients.
In an article in the latest issue of Wired magazine, he argues that, in healthcare, “1950s-era thinking still rules the day, and irrational and inexplicable pricing is routine.”
“The health care industry plays a gigantic game of Blind Man’s Bluff, keeping patients in the dark while asking them to make life-and-death decisions. The odds that they will make the best choice are negligible and largely depend on chance. Patients need to have data, including costs and their own medical histories, liberated and made freely available for thorough analysis. What health care needs is a window sticker—a transparent, good-faith effort at making prices clear and setting market forces to work,” he writes.
Grove’s interest in healthcare isn’t new. Over the past couple of decades, after being diagnosed with prostate…
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